Friday, July 29, 2011

Wildlife Division says its benefits from Social Networking sites

The Ohio Division of Wildlife is meeting-grinning-and-gripping its way along the social network entrance ramp to the Internet Super Highway.

On Facebook alone the agency saying that it "peaked at 2,000 daily active users when tracking for the past month."

That number, however, is dwarfed by contacts via the Wildlife Division's web site. During the same period the agency says it saw as many as 240,000 visits.

However, says the Wildlife Division also, the comparison is more apples to oranges (or walleye to white-tails) than in direct linkage.

"There is no way to compare these numbers to each other as the experience is so different. But, this 2,000 (figure) far outweighs calls to our call center or emails to customer service," a Wildlife Division spokesman said.

Via Facebook, I hasten to add.

- Jeffrey L. Frischkorn

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